125 King's Road, Chelsea, London
+44 20 7584 7930
Mon-Sat: 9:00-18:00, Sun: 11:00-17:00

Privacy Policy

Your privacy is fundamental to our mission of providing premium health and skincare solutions with complete transparency and trust.

Last Updated: December 2024

Effective Date: January 1, 2024

Our Commitment to Your Privacy

At Vital Naturals UK, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website vital-naturals-uk.com and use our products and services.

We believe in transparency and want you to understand exactly how your personal data is handled. This policy applies to all users of our website and services, regardless of location, and complies with the UK GDPR, Data Protection Act 2018, and other applicable privacy laws.

Information We Collect

Personal Information

  • Name and contact details (email, phone, address)
  • Billing and shipping addresses
  • Payment information (processed securely)
  • Date of birth and age verification
  • Health preferences and skincare concerns

Technical Information

  • IP address and location data
  • Browser type and version
  • Device information and operating system
  • Pages visited and time spent on site
  • Referring website and search terms

How We Use Your Information

Order Processing

Processing your orders, payments, and delivering products to your specified address

Account Management

Creating and managing your account, order history, and preferences

Communication

Sending order confirmations, shipping updates, and responding to inquiries

Additional Uses:

  • Personalized product recommendations
  • Marketing communications (with consent)
  • Website improvement and analytics
  • Fraud prevention and security
  • Legal compliance and protection
  • Customer support and service

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:

Service Providers

Trusted third-party services that help us operate our business (payment processors, shipping companies, email services) - bound by strict confidentiality agreements

Legal Requirements

When required by law, court order, or government regulation, or to protect our rights, property, or safety, or that of our users

Business Transfers

In connection with a merger, acquisition, or sale of assets, with notice to affected users

Data Security and Protection

Technical Safeguards

  • SSL/TLS encryption for data transmission
  • Encrypted data storage with access controls
  • Regular security audits and vulnerability assessments
  • Multi-factor authentication for admin access
  • Automated backup systems with encryption

Organizational Measures

  • Staff training on data protection best practices
  • Data processing agreements with all vendors
  • Regular privacy impact assessments
  • Data retention policies and procedures
  • Incident response and breach notification procedures

Your Rights and Choices

Under UK and EU data protection laws, you have significant rights regarding your personal information. We respect these rights and provide mechanisms to exercise them:

Right to Access

Request a copy of your personal data

Right to Rectification

Correct inaccurate information

Right to Erasure

Delete your personal data

Right to Restrict Processing

Limit how we use your data

Right to Portability

Export your data in a standard format

Right to Object

Object to certain processing activities

How to Exercise Your Rights: Contact us using the information below. We will respond to your request within 30 days and may require verification of your identity for security purposes.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand user preferences. Cookies are small files stored on your device that help us provide better service.

Types of Cookies We Use

Essential Cookies

Required for website functionality, security, and basic features

Analytics Cookies

Help us understand how visitors interact with our website

Marketing Cookies

Used to deliver personalized content and advertisements

Preference Cookies

Remember your settings and preferences for future visits

Managing Your Cookie Preferences

You have several options for controlling cookies:

  • Browser Settings: Most browsers allow you to block or delete cookies
  • Cookie Banner: Manage preferences when you first visit our site
  • Opt-out Tools: Industry tools to opt out of targeted advertising
  • Contact Us: Request changes to how we use cookies

Children's Privacy

Our website and services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16 years of age.

If we discover we have collected information from a child under 16:

  • • We will delete the information immediately
  • • We will notify the relevant authorities if required
  • • We will implement additional safeguards

Parental Controls

Parents and guardians can:

  • Contact us to review their child's information
  • Request deletion of their child's data
  • Withdraw consent for data processing
  • Report concerns about data collection

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will:

Notify You

Send email notification of significant changes

Update Date

Revise the "Last Updated" date at the top

Highlight Changes

Mark revisions in the policy text

Continued Use: By continuing to use our website and services after changes are posted, you accept the updated Privacy Policy. If you do not agree with the changes, please contact us or stop using our services.

Contact Information

Get in Touch

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using the information below:

Address

125 King's Road, Chelsea
London SW3 4RP
United Kingdom

Business Hours

Monday - Saturday: 9:00 AM - 6:00 PM
Sunday: 11:00 AM - 5:00 PM

Data Protection Officer

For specific data protection inquiries or to exercise your rights under GDPR:

DPO Contact Details

Email: [email protected]

Phone: +44 20 7584 7930

Mail: Data Protection Officer
125 King's Road, Chelsea
London SW3 4RP, UK

Complaints: You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk if you believe we have not handled your data properly.

Legal Basis for Processing

Under GDPR, we must identify the legal basis for processing your personal data. We rely on the following legal grounds:

Contract Performance

Processing necessary to fulfill orders, provide services, or perform contracts you enter into with us

Legitimate Interests

Processing for our business operations, fraud prevention, and website improvement where interests aren't overridden

Legal Obligations

Processing required to comply with laws, regulations, and legal requests

Consent

Processing based on your explicit consent for marketing communications and certain analytics

Vital Interests

Processing to protect your life or physical safety in emergency situations

Your Control

You can withdraw consent at any time using our contact information or account settings

This Privacy Policy is effective as of January 1, 2024

For the most current version of this policy, please visit our website. This page was last reviewed and updated in December 2024.